Day One: Build Your Brand
October 18, 2026
Hosted Breakfast for RAs and MCLs
9:30 - 11:00 AM CST
START TIME: 1:00 PM CST
END TIME 8:30 PM CST
1:00 - 1:10 PM CST
OPENING REMARKS with Brady Sandahl & Caroline Huo
The Luxury Consumer in Motion
Who They're Becoming and How We Must Evolve
1:10 - 1:55 PM CST
STRATEGY SESSION ONE with Jordan Engle
Branding You: Finding Your Unique Voice
2:00 - 2:45 PM CST
STRATEGY SESSION TWO with Shawn McGraff of Home Stories
Brand Every Listing Like It's Your Next Luxury Client
3:00 - 3:45 PM CST
STRATEGY SESSION THREE with Nick Waldner
Creating Content That Attracts Luxury Clients
Business Builder Case Study with Nick Waldner & Josh Anderson
3:45 - 4:00 PM CST
4:00 - 4:15 PM CST
BUSINESS BUILDER CASE STUDY with Tony Gatliff
Keller Home Loans
Brand Activation Challenge with Brady Sandahl & Caroline Huo
4:15 - 4:20 PM CST
Day One Recap: Introducing the KW Marketing Bar
with Michael Lewis & Beth Anne Smith
4:20 - 4:30 PM CST
Vendor Refreshment Social:
4:30 - 5:00 PM CST
Opening Reception:
(Guest tickets are available for purchase here)
6:00 - 8:30 PM CST
Break
2:45 - 3:00 PM CST
